Senior Digital Marketer

Patrick O'Neill

Self-taught coder, self-confessed digital native and a big fan of inspirational quotes.
Digital marketing consultant with strong design sensibilities, commercial
acumen and an obsession with improving CX, based in Edinburgh.

About Me

  • Name: Patrick O'Neill
  • Location: Edinburgh, Scotland
  • Email: patrick [at] poneill.co.uk

Profile

After beginning my career as a web developer (entirely self-taught) I quickly found a passion for applying business and marketing principles to digital channels. As a result, I progressed into digital marketing roles, helping international businesses succeed online.

With broad experience across all digital channels (SEO, PPC, Social, CRO, UX, Email, Design/Dev) on both a strategic and practical level within an agency environment, I am keen to utilise this knowledge and experience in senior digital role.

In the little spare time I have, I enjoy all manner of outdoor persuits and I have a keen interest in photography. I'm also a Trustee for a local charity in Edinburgh.

Sectors

  • Third Sector / Charity
  • Tech / Apps
  • Start-ups
  • Financial Services
  • Food and Bev
  • Travel and Tourism
  • Destination / Events
  • Property

Core Skills

SEO

100%

PPC

80%

Social Media

85%

CRO

85%

Email Marketing

85%

Content Marketing

90%

More skills

HTML
CSS
PHP
Google Analytics
Wordpress
MS Office

Work / Education

Work

  • May 2015 - Now

    Digital Director

    Passion Digital Ltd

    Heading up Passion Digital's digital offering, defining the strategic direction of core services and growing our network of clients and peers.

  • Jun 2013 - Aug 2014

    SEO Manager (Acting Head of SEO)

    Passion Digital Ltd

    Managing a team of Organic Search professionals and liaising with Paid and Social pro's to achieve the best possible results through a truly integrated strategy.

  • Aug 2012 - Jul 2013

    Digital Account Manager

    Underscore

    Management of the digital presence for a range of national B2B and B2C brands, including search, social and strategy.

  • Jun 2010 - Aug 2012

    Digital Consultant

    Various (Freelance)

    Consultancy for small to medium sized businesses on adopting digital and developing a digital marketing strategy, including SEO, PPC and Social.

  • May 2011 - Apr 2012

    Web Developer

    BusinessUplift

    Wordpress (lightweight PHP) development, Social Media implementation and SEO recommendations for a range of international clients.

Education

  • 2008-2012

    BA Honours Business Management

    University of Gloucestershire

    Upper 2:1 in Business Management, with a strong focus on marketing and business operations, from Cheltenham Business School.

  • 2005 - 2007

    A Levels (Pass)

    Newcastle-u-Lyme College

    English Langauge and Literature, Physical Education, Biology, Mathematics (AS).

  • 2000 - 2005

    GCSE (A*-C)

    Newcastle-u-Lyme College

    English L&L (AA), Mathematics (A), Science (B), Graphic Design (A), ICT (A), Physical Education (A).

Let's chat over a coffee.

Get in touch

Brands I've Worked With

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KPMG Enterprise

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The National Trust

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A Place in the Sun

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National Science Museum

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Carluccio's

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Knight Frank

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The Royal Society

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Charities Aid Foundation

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Get in touch